Are You a Reader in Museums?

'Are you a reader in museum' project is questioning the role of the description in a museum. It is a group project which I worked with 3 amazing designers: Tingshuo Chen, Hyerim Ju, Kawisara Anansaringkarn Poon.

We started this project by questioning the role of the description in the museum. It is because most of the audiences tend to experience the exhibition by reading the museum description. They seem to spend more time reading the text rather than looking at the object itself, especially conceptual art, which meaning is the most important part. From this kind of behavior and the audience’s relationship with object and description, we start to see they are changing their roles. What if the description turns into an object whereas the object itself functions as a description?

Consequently, our museum, we challenge this relationship by replacing the original object with a descriptive form for a conceptual art collection. However, the descriptive form that we use is not something just telling what it is like the typical description but making people wonder and think. Therefore, we extract the main meaning by using just text as only one material.

《在博物馆中,你是否是一名读者?》是一个与其他三位非常优秀的设计师合作完成的设计项目。过程非常有趣愉悦,充满了思辨。他们分别是:Tingshuo Chen, Hyerim Ju, Kawisara Anansaringkarn Poon.

在大英博物馆和White Cube美术馆中采访的超过200名观众数据显示,参观博物馆的大多数观众在观看展览的时候倾向于首先阅读展品的说明文字再对照展品以做一个文和物的匹配。而这一行为在概念艺术展中尤为常见。我们对博物馆的文字描述和物件本身的关系十分感兴趣。如果把文字说明和展品物件的角色互换呢?让文字成为展品,而物件本身变成说明文字。人们是否会对物件花费更多的精神去研究呢?是否会对叙事的权威产生怀疑呢?

Are You a Reader in Museums?
Are You a Reader in Museums?
Are You a Reader in Museums?
Are You a Reader in Museums?
Are You a Reader in Museums?
Are You a Reader in Museums?
Are You a Reader in Museums?